It’s also probably important to note that the research took in 2000 responses from the US, UK, Canada, Australia and India. This was then followed by 5000 more responses from the US, so it’s far from a global representative sample. The survey also reveals that people are becoming increasingly reliant on virtual assistants, but are equally concerned about their privacy. You can check out the Microsoft study from the source link below. (Source: Microsoft (PDF) via PhoneArena)

Google Assistant And Siri Are Equal According To Microsoft Study  Measured By Popularity - 45